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Friday, May 1, 2009

Losing Mum and Pup: A Memoir by Christopher Buckley



Review
"One of the rarest political specimens-- the authentically comic writer." (Boston Globe )

"An accomplished comic novelist and raucously funny political satirist." (Sunday Times of London )

"The quinessential political novelist of our time." (Fortune )

"One of the funniest writers in the English language." (Tom Wolfe )

Product Description
In twelve months between 2007 and 2008, Christopher Buckley coped with the passing of his father, William F. Buckley, the father of the modern conservative movement, and his mother, Patricia Taylor Buckley, one of New York's most glamorous and colorful socialites. He was their only child and their relationship was close and complicated. Writes Buckley: "They were not - with respect to every other set of loving, wonderful parents in the world - your typical mom and dad."
As Buckley tells the story of their final year together, he takes readers on a surprisingly entertaining tour through hospitals, funeral homes, and memorial services, capturing the heartbreaking and disorienting feeling of becoming a 55-year-old orphan. Buckley maintains his sense of humor by recalling the words of Oscar Wilde: "To lose one parent may be regarded as a misfortune. To lose both looks like carelessness."
Just as Calvin Trillin and Joan Didion gave readers solace and insight into the experience of losing a spouse, Christopher Buckley offers consolation, wit, and warmth to those coping with the death of a parent, while telling a unique personal story of life with legends.

About the Author
Christopher Buckley is the author of fourteen books, including Supreme Courtship, Boomsday, and Thank You For Smoking. He is editor-at-large of ForbesLife magazine, and was awarded the Thurber Prize for American Humor and the Washington Irving Medal for Literary Excellence. He lives on the Acela train between Washington, D.C. and New York City.


Think Like a Champion: An Informal Education In Business and Life



Keep It Short, Fast, and Direct
Strive for Wholeness
Go Against the Tide
You Can Create Your Own Luck


Product Description

Over the years, Donald Trump has written many bestselling books, and he has also written short pieces that summarize his singularly successful tenets on how to live the good life, both personally and professionally. These have been personally selected by Donald Trump for this book, giving his special perspective in what amounts to an “informal education” on how to succeed in business and life. The pieces are engaging, informative, and educational, presenting the clearest picture yet into the mind and heart of an extraordinary individual.
Essay titles include:


The More You Learn, The More You Realize What You Don’t Know
Sometimes We Hesitate with Good Reason
There Are Times When You Should Move On

Keep the Big Picture in Mind
Give Your Higher Self a Chance
Discover and Live Your Purpose

Keep It Short, Fast, and Direct
Strive for Wholeness
Go Against the Tide
You Can Create Your Own Luck




About the Author

Donald J. Trump is the very definition of the American success story, continually setting standards of excellence while expanding his passionate interests in real estate, gaming, sports, and entertainment, which include runaway hits The Apprentice and The Celebrity Apprentice. He is one of the most recognizable and credible “brands” in the world. Trump is the Number One New York Times bestselling author of The Art of the Deal, Surviving at the Top, The Art of the Comeback, and How to Get Rich, as well as other books that have changed and enhanced the lives of millions of people. An ardent philanthropist for many years, Trump is involved with numerous civic and charitable organizations, and has always felt that giving back adds a sense of perspective and substance to anyone’s life


Let's see how Trump talk briefly about his Think Like a Champion book here.

http://www.youtube.com/watch?v=b-SP6ZqIjDw

http://www.youtube.com/user/TrumpUniversity





Sunday, April 26, 2009

A Gift to My Children: A Father's Lessons for Life and Investing by Jim Rogers




Product Description
He’s the swashbuckling world traveler and legendary investor who made his fortune before he was forty. Now the bestselling author of A Bull in China, Hot Commodities, and Adventure Capitalist shares a heartfelt, indispensable guide for his daughters (and all young investors) to find success and happiness. In A Gift to My Children, Jim Rogers offers advice with his trademark candor and confidence, but this time he adds paternal compassion, protectiveness, and love. Rogers reveals how to learn from his triumphs and mistakes in order to achieve a prosperous, well-lived life. For example:

• Trust your own judgment: Rogers sensed China’s true potential way back in the 1980s, at a time when most analysts were highly skeptical of its prospects for growth.
• Focus on what you like: Rogers was five when he started collecting empty bottles at baseball games instead of playing.
• Be persistent: Coming to Yale from rural Alabama, and in over his head, Rogers never stopped studying and wound up with a scholarship to Oxford.
• See the world: In 1990, Rogers traveled through six continents by motorcycle, gaining a global perspective and learning how to evaluate prospects in rapidly developing countries such as Brazil, Russia, India, and China.
• Nothing is really new: anything deemed “innovative” or “unprecedented” is usually just overhyped, as in the case of the Internet or TV, airplanes, and railroads before it
• And not a bit off the subject, and very important: Boys will need you more than you’ll need them!

Wise and warm, accessible and inspiring, A Gift to My Children is a great gift for all those just starting to invest in their futures.

About the Author
Jim Rogers co-founded the Quantum Fund before he turned 30 and retired at age thirty-seven. Since then, he has served as a sometime professor of finance at Columbia University’s business school, and as a media commentator worldwide. He is the author of A Bull in China, Hot Commodities, Adventure Capitalist, and Investment Biker. He recently moved to Asia with his wife and daughters.

Excerpt. © Reprinted by permission. All rights reserved.
Chapter One



Swim Your Own Races: Do Not Let Others Do Your Thinking for You

Rely on your own intelligence.

There are going to be moments in life when you must make very important decisions. You will find many people ready to offer you advice if you ask for it (and even if you don’t), but always remember that the life you lead is yours and nobody else’s. It’s important to decide for yourself what’s important to you and what you want before you turn to others. Because while there will be times when outside advice proves wise, there will be at least as many times when it proves utterly useless. The only way to really evaluate other folks’ advice is to first learn everything that you can about whatever challenge you are facing. Once you’ve done that, in most cases you should be able to make an informed decision on your own anyway.

You were born with the ability to decide what is and what isn’t in your best interest. Most of the time, you will make the right decision and take the appropriate actions, and in thinking for yourself, you will become far more successful than had you gone against your own judgment. Believe me, I know.

Early on in my investment career, I made the mistake of basing a few important business decisions on colleagues’ opinions instead of conducting the research necessary to make an informed decision. It wasn’t due to laziness on my part; no one could ever accuse me of that. But, being new to Wall Street, I tended to assume that my more senior colleagues knew more than I did, and so I attributed too much significance to their opinions. You know what happened? Each of those investments ended in failure. Eventually I stopped allowing myself to be influenced by others and began doing the work myself and making my own decisions. Talk about an epiphany. It took me until I was almost thirty years old to realize this—and also to see that it’s never too late for a person to change his approach both to business and to life.

I remember once reading a magazine interview with American swimmer Donna de Varona, winner of two gold medals at the 1964 Summer Olympics in Tokyo. The reporter pointed out that earlier in her career, she had been a good swimmer, but not a great one. Now the seventeen-year-old had just placed first in two four-hundred-meter events. What happened? She replied, “I always used to watch the other swimmers, but then I learned to ignore them and swim my own races.”

If anybody laughs at your idea, view it as a sign of potential success!

If people around you try to discourage you from taking a certain course of action, or ridicule your ideas, take that as a positive sign. Sure it can be difficult not to run with the herd, but the truth is that most long-term success stories are written by folks who’ve done exactly that. Let me give you an example.

When I was thirty-two years old or so, a Wall Street colleague of mine invited me to join a smart and successful group of financial guys who regularly got together to swap ideas over dinner. At the time, I and a partner were in the early years of our hedge fund called the Quantum Fund. It was a big deal to be invited to these dinners, and, I must admit, I was a little nervous. After all, these were the big guys in my field, and most of them had a great deal more experience than I did.

We were sitting in the private room of a fancy midtown Manhattan restaurant when the host asked each guest at the table to recommend an investment. Most of them touted so-called growth stocks. When my turn came, I recommended Lockheed, the aerospace company. Once extremely prosperous, by the 1970s it had fallen on hard times. A fellow sitting opposite me smirked and, making sure that I heard him, stage-whispered, “Who buys stocks like this? Why buy a bankrupt company?”

About six years later, I ran into this schoolyard bully. I resisted the urge to remind him of his condescending remark. It wasn’t easy, given that Lockheed Corporation stock had since increased in value a hundredfold, and for all the reasons that I had explained over dinner: The company shed a huge money-losing division and instead concentrated on the exciting new area of electronic warfare systems. Furthermore, as could have been predicted, defense spending had grown rapidly following a period of decline.

I had a similar experience with my investments in China. People used to call the country a graveyard for investors, and as recently as the late 1990s, few Westerners invested there. But those who did made a fortune. What did I know that others didn’t? Well, back in the 1980s, I sensed China’s potential and decided to learn everything I could about it and start investing my money there. Many people told me I was insane; that the rigidly Communist Chinese government would confiscate money earned by successful people, especially outsiders. But I followed my instincts, learned as much as I could about political trends in China, and studied as many documents as I could find. Most valuable of all, I drove across the country—and it’s a big country—several times. Here’s what I learned by seeing it with my own eyes:

China had more than one billion workers, and over one-third of their annual income went into savings. That’s astoundingly high. In contrast, the savings rate in the United States was a mere 4 percent. (Today it’s just half that, at 2 percent.) Everywhere I traveled, I saw that the capitalism, drive, and entrepreneurship that had characterized China for centuries had at long last reemerged following the failure of Communism. And there was no going back.

I was struck by how the Chinese people worked from dawn to dusk. In one town, I met a farmer known locally as the “Apple King” because of his huge orchards. In another town, I talked to a successful restaurateur-hotelier who proudly told me how he’d started out by selling bread to farmers as they walked to work every day at dawn. China’s cities were full of college kids determined to forge their own futures and enjoy greater prosperity than their parents’ generation. People were learning English and Japanese instead of Russian; they could see who had the money. Meanwhile, the Western media persisted in referring to the country as “Mao Tse-tung’s China,” even though the Communist dictator had died in 1976. They were blind to the changes taking place—and I would have been too, had I not gone there myself and immersed myself in Chinese society. I came away thinking, How could a country like this not grow? Since then, China’s economic development has far exceeded not only that of the United States but of nearly every other nation in the world.

Be who you are. Be original! Be bold!

Take a good look at men and women who have been successful in their fields. Now, anyone can get lucky once, but I’m talking about people with a sustained record of success. Whether they are artists or musicians, high school teachers or college professors, they all approach their work in a refreshingly original way. This is true of companies too. For example, look at Apple Computer. Steve Jobs and Company refused to accept the conventional wisdom that they would be flattened by the giants IBM and Microsoft. Apple continued to produce high-quality, innovative products and has since been removed from the corporate endangered-species list. In fact, the company is thriving.

I want you to pursue your own desires and aspirations with that kind of courage and devotion. Your father succeeded as an investor, but that doesn’t mean that you must be investors too. What I want is for both of you to be your true, original, unique selves.

Above all, be ethical.

As you continue to grow to adulthood, I will continue to offer you guidance. There may be times when I disagree with your choices, but you do not have to accept my advice merely because I am your father. I look at you as independent human beings. Others may say that you are too young to decide for yourselves. I say do what you want, as long as you use your own judgment to determine what is right ethically.

But while you need not concern yourself with conventional wisdom and other so-called established notions, you must respect and follow the rules, laws, and ethical practices without which society cannot exist. This is expected of everyone. It is not simply the proper way to live, it’s the smart way. Honorable people don’t find themselves entangled in legal problems, and they always come out on top in the long run. There are smart people who have gotten themselves in serious trouble because they tried to make money the easy way, or sometimes illegally. Had they applied themselves, they probably would have earned even greater profits legally.

Save.

You will meet people who will urge you to spend your money freely; they will tell you, “You can’t take it with you!” As you get older, you will probably have friends who eat at expensive restaurants every night, buy the latest gad- gets or fashion trends, and spend vacations at fancy beach resorts. You must avoid the trap of spending money willy-nilly simply because you can. Not only is this a road to financial ruin, it can cause you to forget what’s important in life.

I am not saying that you should never travel or buy anything nice. I am merely suggesting that you should think wisely about whether the thing you are contemplating doing or buying is really worthwhile or whether its benefits will be, at best, fleeting. I was once married to a woman who was always nagging me to buy a new sofa, a new TV, and so on. I’d explain that if we saved and invested wisely, one day we could afford ten sofas or whatever. Needless to say, we did not stay married long, and now I am lucky to have your mother, who shares the same attitude toward personal finances.

Happy, you already ...




The Lost Symbol by Dan Brown




Editorial Reviews
Amazon.com Review
From the Publisher


Dan Brown’s new novel, the eagerly awaited follow-up to his #1 international phenomenon, The Da Vinci Code, which was the bestselling hardcover adult novel of all time, will be published on September 15, 2009.

The Lost Symbol will once again feature Dan Brown’s unforgettable protagonist, Robert Langdon.

“The Lost Symbol is a brilliant and compelling thriller. Dan Brown’s prodigious talent for storytelling, infused with history, codes and intrigue, is on full display in this new book. This is one of the most anticipated publications in recent history, and it was well worth the wait,” said Sonny Mehta, Chairman and Editor in Chief of the Knopf Doubleday Publishing Group.

Brown’s longtime editor, Jason Kaufman, Vice President and Executive Editor at Doubleday said, “Nothing ever is as it first appears in a Dan Brown novel. This book’s narrative takes place in a twelve-hour period, and from the first page, Dan’s readers will feel the thrill of discovery as they follow Robert Langdon through a masterful and unexpected new landscape. The Lost Symbol is full of surprises.”

"This novel has been a strange and wonderful journey," said Brown. "Weaving five years of research into the story's twelve-hour timeframe was an exhilarating challenge. Robert Langdon’s life clearly moves a lot faster than mine."

About the Author
Dan Brown is the bestselling author of three previous novels,Da Vinci Code ,Digital Fortress and Angels & Demons. He is a graduate of Amherst College and Phillips Exeter Academy, where he teaches English and creative writing. He lives in New England with his wife.


Monday, April 20, 2009

Home: A Memoir of My Early Years by Julie Andrew




Amazon.com Review
Syphilis, alcoholism, infidelity, and indeterminate parentage may seem improbable touchstones in the back story of one who didn't so much portray as embody the blithe Maria in The Sound of Music. But as this memoir of her formative years makes clear, there is more gravitas to Andrews than meets the eye. From her childhood in rural England and initial forays into British theater, to her first massive successes on Broadway and in the West End--notably as Eliza Doolittle in My Fair Lady--Home puts her celebrated career in context. While arguably offering more detail about the Andrews family than necessary, it nevertheless dishes wonderful anecdotes about legends and Andrews contemporaries like Noël Coward, Rex Harrison, Robert Goulet, Richard Burton, and Rodgers and Hammerstein, in prose as crisp and immaculate as the author herself. It also offers a revealing look into the intricate, exhaustive craft of performing--skills often taken for granted in tabloid times. Since the book ends just as Andrews is about to launch into the celluloid stratosphere, can Volume II be far behind? After Home, it would be most welcome. --Kim Hughes --This text refers to the Hardcover edition.

From Publishers Weekly
Starred Review. Andrews, who has written several children's books (The Great American Mousical; Mandy), both solo and with her daughter, now dances in a different direction with this delightful remembrance of her own childhood and engrossing prelude to her cinematic career. Spanning events from her 1935 birth to the early 1960s, she covers her rise to fame and ends with Walt Disney casting her in Mary Poppins (1963). Setting the stage with a family tree backdrop, she balances the sad struggles of relatives and hard drinkers with mirthful family tales and youthful vocal lessons amid rationing and the London Blitz: My mother pulled back the blackout curtains and gasped—for there, snuggly settled in the concrete square of the courtyard, was the incendiary bomb. A BBC show led to a London musical at age 12: My song literally stopped the show. People rose to their feet and would not stop clapping. Her mother's revelation of her true father left her reeling when she was 15, but she continued touring, did weekly BBC broadcasts and was Broadway-bound by 1954 to do The Boyfriend. The heart of her book documents the rehearsals, tryouts and smash 1956 opening of My Fair Lady. Readers will rejoice, since Andrews is an accomplished writer who holds back nothing while adding a patina of poetry to the antics and anecdotes throughout this memoir of bittersweet backstage encounters and theatrical triumphs. (Apr. 1)
Copyright © Reed Business Information, a division of Reed Elsevier Inc. All rights reserved. --This text refers to the Hardcover edition.

From Booklist
Famous singer and actress Andrews details her turbulent and often lonely childhood, unusual upbringing, and the difficult journey to her ultimate success as a star of stage and screen. In an engaging, chatty tone, she describes her early years, from the air-raids, bombings, and rationing of World War II, to her parents’ ugly divorce and her new life in London featuring a creepy stepfather and a mother descending into alcoholism. It was actually Andrews’ new stepfather who, despite his shadiness, encouraged her to pursue singing and a life in the theater. After years of grueling singing and dancing lessons, she began performing in London dramatic productions, and by the time she was a teenager, she was financially supporting her entire family. Andrews clearly and straightforwardly details the events and sometimes ugly occurrences she encountered along the way. It was a well-regarded London performance that eventually led to her first role on Broadway in The Boyfriend, which then led to her breakout roles in My Fair Lady and, soon after, Camelot. Packed with anecdotes about other famous actors, including Rex Harrison and Richard Burton, Andrews’ book will appeal to her many fans. --Kathleen Hughes --This text refers to the Hardcover edition.

Product Description

"A frank, intriguing memoir."
--People

"Painfully shrewd, and written with real delicacy and pathos."
--The New York Times Book Review

"Home reflects the very qualities that first made the working-class English singer a star 45 years ago: intelligence, gentle humor, and a clear, sweet, surprisingly powerful voice . . . In warmly nostalgic later chapters, the book begins to glow."
--Entertainment Weekly

"A delightful remembrance of her own childhood, and an engrossing prelude to her cinematic career . . . Andrews is an accomplished writer who holds back nothing while adding a patina of poetry to the antics and anecdotes throughout this memoir of bittersweet backstage encounters and theatrical triumphs."
--Publishers Weekly (starred review)

"Frank and fascinating . . . Andrews comes across as plainspoken, guilelessly charming and resoundingly tough."
--Time

In Home: A Memoir of My Early Years, Julie Andrews takes her readers on a warm, moving, and often humorous journey from a difficult upbringing in war-torn Britain to the brink of international stardom in America.



Here's how she comments about this book.

http://www.youtube.com/watch?v=WBmd5EgeyT0&feature=PlayList&p=81CB47925F8B7188&playnext=1&playnext_from=PL&index=10




The Gift of Years: Growing Older Gracefully by Joan Chittister



Reviews
From Publishers Weekly

Well-known in Catholic circles for her willingness to take on anybody-even the pope-in defense of women's rights, Chittister, now in her 70s, examines how it feels "to be facing that time of life for which there is no career plan." Clearly, getting older has not diminished the controversial nun, activist, lecturer and author of nearly 40 books on feminism, nonviolence and Benedictine wisdom. This collection of inspirational reflections, "not meant to be read in one sitting, or even in order, but one topic at a time," abounds in gentle insights and arresting aphorisms: "'Act your age' can be useful advice when you're seventeen; it's a mistake when you're seventy-seven." Beginning each short chapter with a trenchant quotation ("'It takes a long time,' Pablo Picasso wrote, 'to become young'"), she ponders topics such as fear, mystery, forgiveness and legacy. Old age is rich for those who choose to thrive, not wither: "We can recreate ourselves in order to be creative in the world in a different way than the boundaries of our previous life allowed."
Copyright © Reed Business Information, a division of Reed Elsevier Inc. All rights reserved.

Review

"Clearly, getting older has not diminished the controversial nun, activist, lecturer and author of nearly 40 books on feminism, nonviolence and Benedictine wisdom. This collection of inspirational reflections, 'not meant to be read in one sitting, or even in order, [but] one topic at a time,' abounds in gentle insights and arresting aphorisms." —Publishers Weekly



"Chittister beautifully downplays regrets and accents the rewards of a mature life. While she acknowledges the pain of old age, she focuses on the new beginnings that life can offer at this stage. . . . Excellent information and would make a positive contribution to any public library's collection." —Library Journal




"Joan Chittister is one of the great spiritual teachers of our generation." —Lawrence Kushner, author, Kabbalah: A Love Story




"A prophetic voice that is desperately needed in our troubled time." —Karen Armstrong, author, The Great Transformation




"It's the best book I have read on the subject of aging, a dazzling work radiant with gems of insight on every page. It will be my spiritual reading in the days ahead." —Andrew Greeley, author, The Great Mysteries



"Brims with insight, pluck, verve and courage. . . . It shows us both the joys and the challenges of growing older, and encourages us to discover the deep spiritual meaning that can come with older age." —Helen Prejean, author, Dead Man Walking



"An amazing compendium of wisdom not only for people facing aging or providing support, but for everyone who wants to live a spiritually centered and balanced life." —Michael Lerner, editor, Tikkun Magazine



"In a world that glorifies youth and degrades old age, the words of Joan Chittister about aging are a precious gift. Through numerous insights, she invites us to realize that old age is not a drawing away from a fulfilling life, but a new life unto itself." —Seyyed Hossein Nasr, author, The Garden of Truth


Product Description

Not only accepting but celebrating getting old, this inspirational and illuminating work looks at the many facets of the aging process, from purposes and challenges to struggles and surprises. Central throughout is a call to cherish the blessing of aging as a natural part of life that is active, productive, and deeply rewarding. Perhaps the most important dimension revealed lies in the awareness that there is a purpose to aging and intention built into every stage of life. Chittister reflects on many key issues, including the temptation towards isolation, the need to stay involved, the importance of health and well-being, what happens when old relationships end or shift, the fear of tomorrow, and the mystery of forever. Readers are encouraged to surmount their fears of getting older and find beauty in aging well.


About the Author

Joan Chittister is an internationally known author and lecturer, and the executive director of Benetvision: A Resource and Research Center for Contemporary Spirituality. She is past president of the Conference of American Benedictine Prioresses and the Leadership Conference of Women Religious. Her books include The Friendship of Women, In Search of Belief, In the Heart of the Temple, and Wisdom Distilled from the Daily. She lives in Erie, Pennsylvania.


StrengthsFinder 2.0: A New and Upgraded Edition of the Online Test from Gallup's Now, Discover Your Strengths by Tom Rath




Product Description

DO YOU HAVE THE OPPORTUNITY TO DO WHAT YOU DO BEST EVERY DAY?

Chances are, you don't. All too often, our natural talents go untapped. From the cradle to the cubicle, we devote more time to fixing our shortcomings than to developing our strengths.

To help people uncover their talents, Gallup introduced the first version of its online assessment, StrengthsFinder, in the 2001 management book Now, Discover Your Strengths. The book spent more than five years on the bestseller lists and ignited a global conversation, while StrengthsFinder helped millions to discover their top five talents.

In its latest national bestseller, StrengthsFinder 2.0, Gallup unveils the new and improved version of its popular assessment, language of 34 themes, and much more (see below for details). While you can read this book in one sitting, you'll use it as a reference for decades.

Loaded with hundreds of strategies for applying your strengths, this new book and accompanying website will change the way you look at yourself -- and the world around you -- forever.

AVAILABLE EXCLUSIVELY IN THE NEW & UPGRADED EDITION OF STRENGTHSFINDER 2.0
(using the unique access code included with each book)

* A new and upgraded edition of the StrengthsFinder assessment

* A personalized Strengths Discovery and Action-Planning Guide for applying your strengths in the next week, month, and year

* A more customized version of your top five theme report

* 50 Ideas for Action (10 strategies for building on each of your top five themes)

* The more user-friendly StrengthsFinder 2.0 companion website, with a strengths community area, library of downloadable discussion guides and activities, a strengths screensaver, and a program for creating display cards of your top five themes

--This text refers to the Kindle Edition edition.

Book Description
Unique code to accompany book is delivered wirelessly to your Kindle in a separate message. For users of the Kindle for iPhone application, the unique code is delivered to Your Media Library. --This text refers to the Kindle Edition edition.


From the Inside Flap
ABOUT STRENGTHSFINDER


In 1998, the Father of Strengths Psychology, Donald O. Clifton, Ph.D. (1924-2003), along with Tom Rath and a team of scientists at The Gallup Organization, created the online StrengthsFinder assessment. In 2001, they included the first edition of StrengthsFinder with the bestseller Now, Discover Your Strengths. In 2004, the assessment's name was formally changed to "Clifton StrengthsFinder" in honor of its chief designer.


In 2007, building on the initial assessment and language from StrengthsFinder 1.0, Rath and Gallup scientists released a new edition of the assessment, program, and website, dubbed "StrengthsFinder 2.0." Rooted in more than 40 years of research, this assessment has helped millions discover and develop their natural talents.

From the Back Cover
AVAILABLE EXCLUSIVELY IN THE NEW & UPGRADED EDITION OF STRENGTHSFINDER 2.0



(using the unique access code included with each book)


* A new and upgraded edition of the StrengthsFinder assessment

* A personalized Strengths Discovery and Action-Planning Guide for applying your strengths in the next week, month, and year

* A more customized version of your top five theme report

* 50 Ideas for Action (10 strategies for building on each of your top five themes)

* The more user-friendly StrengthsFinder 2.0 companion website, with a strengths community area, library of downloadable discussion guides and activities, a strengths screensaver, and a program for creating display cards of your top five themes

About the Author
#1 New York Times bestselling author Tom Rath
leads Gallup's workplace research and leadership consulting worldwide. He coauthored How Full Is Your Bucket? (with Donald O. Clifton, Ph.D.) and most recently authored Vital Friends: The People You Can't Afford to Live Without. Rath holds degrees from the University of Michigan and the University of Pennsylvania. He lives in Washington, D.C.

Excerpt. © Reprinted by permission. All rights reserved.
THE FALLACY OF THE AMERICAN DREAM

Overcoming deficits is an essential part of the fabric of our culture. Our books, movies, and folklore are filled with stories of the underdog who beats one-in-a-million odds. And this leads us to celebrate those who triumph over their lack of natural ability even more than we recognize those who capitalize on their innate talents. As a result, millions of people see these heroes as being the epitome of the American Dream and set their sights on conquering major challenges. Unfortunately, this is taking the path of most resistance.


A misguided maxim?


"You can be anything you want to be, if you just try hard enough." Like most people, I embraced this maxim at a young age. Along with thousands of other kids, I spent a good chunk of my childhood trying to be the next Michael Jordan. Every day, I practiced shooting hoops for three to four hours. I went to basketball camps each summer and tried in every way possible to be a great player. No matter how hard I worked at it, though, becoming an NBA star simply wasn't in the cards for me. After giving 100% of my effort for more than five years, I couldn't even make the junior varsity team.

Embracing the "You-can-be-anything-you-want to-be" maxim isn't something we outgrow. Similar scenarios play out in the workplace every day. A star salesperson thinks she can be a great sales manager with enough effort. She interviews other managers to gain insight, reads every book on management she can find, and stays late every night trying to get the job done -- at the expense of her family and even her health. Then, a few years into the job, she realizes that she doesn't have the natural talent to develop other people. Not only is this a waste of her time, but chances are, she could have increased her contribution even more if she had stayed in the sales role -- a role in which she naturally excelled. Yet if we want additional income, status, or responsibility, most organizational hierarchies force us into a very different role -- instead of allowing for an entire career of progression within a specific role that fits our talents. What's even more disheartening is the way our fixation on deficits affects young people in the home and classroom. In every culture we have studied, the overwhelming majority of parents (77% in the United States) think that a student's lowest grades deserve the most time and attention. Parents and teachers reward excellence with apathy instead of investing more time in the areas where a child has the most potential for greatness.

The reality is that a person who has always struggled with numbers is unlikely to be a great accountant or statistician. And the person without much natural empathy will never be able to comfort an agitated customer in the warm and sincere way that the great empathizers can. Even the legendary Michael Jordan, who embodied the power of raw talent on a basketball court, could not become, well, the "Michael Jordan" of golf or baseball, no matter how hard he tried.

This might sound like a heretical point of view, especially for those of us who grew up believing the essential American myth that we could become anything we wanted. Yet it's clear from Gallup's research that each person has greater potential for success in specific areas, and the key to human development is building on who you already are.

The following real-life example from Gallup's economic development work in Puebla, Mexico, provides a basic yet powerful illustration of what can happen when people focus on their natural talents.

Hector had always been known as a great shoemaker. In fact, customers from such far-off places as France claimed that Hector made the best shoes in the world. Yet for years, he had been frustrated with his small shoemaking business. Although Hector knew he was capable of making hundreds of shoes per week, he was averaging just 30 pairs. When a friend asked him why, Hector explained that while he was great at producing shoes, he was a poor salesman -- and terrible when it came to collecting payments. Yet he spent most of his time working in these areas of weakness.

So, Hector's friend introduced him to Sergio, a natural salesman and marketer. Just as Hector was known for his craftsmanship, Sergio could close deals and sell. Given the way their strengths complemented one another, Hector and Sergio decided to work together. A year later, this strengths-based duo was producing, selling, and collecting payment for more than 100 pairs of shoes per week -- a more than threefold increase.

While this story may seem simplistic, in many cases, aligning yourself with the right task can be this easy. When we're able to put most of our energy into developing our natural talents, extraordinary room for growth exists. So, a revision to the "You-can-be-anything-you-want-to-be" maxim might be more accurate:

You cannot be anything you want to be -- but you can be a lot more of who you already are.

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