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Showing posts with label Textbooks. Show all posts
Showing posts with label Textbooks. Show all posts

Monday, August 3, 2009

Fundamentals of Corporate Finance Standard Edition by Stephen Ross,Randolph Westerfield

The 9th Edition of bestselling Textbook about corporate finance


Product Description
The best-selling Fundamentals of Corporate Finance (FCF) is written with one strongly held principle– that corporate finance should be developed and taught in terms of a few integrated, powerful ideas. As such, there are three basic themes that are the central focus of the book:
1) An emphasis on intuition—underlying ideas are discussed in general terms and then by way of examples that illustrate in more concrete terms how a financial manager might proceed in a given situation.
2) A unified valuation approach—net present value (NPV) is treated as the basic concept underlying corporate finance. Every subject covered is firmly rooted in valuation, and care is taken to explain how particular decisions have valuation effects.
3) A managerial focus—the authors emphasize the role of the financial manager as decision maker, and they stress the need for managerial input and judgment.

The Ninth Edition continues the tradition of excellence that has earned Fundamentals of Corporate Finance its status as market leader. Every chapter has been updated to provide the most current examples that reflect corporate finance in today’s world. The supplements package has been updated and improved, and with the new Excel Master online tool, student and instructor support has never been stronger.

About the Author
Stephen Ross is presently the Franco Modigliani Professor of Finance and Economics at the Sloan School of Management, Massachusetts Institute of Technology. One of the most widely published authors in finance and economics, Professor Ross is recognized for his work in developing the Arbitrage Pricing Theory and his substantial contributions to the discipline through his research in signaling, agency theory, option pricing, and the theory of the term structure of interest rates, among other topics. A past president of the American Finance Association, he currently serves as an associate editor of several academic and practitioner journals. He is a trustee of CalTech, a director of the College Retirement Equity Fund (CREF), and Freddie Mac. He is also the co-chairman of Roll and Ross Asset Management Corporation.

Randoloph W. Westerfield is Dean of the Marshall School of Business at University of Southern California and holder of the Robert R. Dockson Dean’s Chair of Business Administration. From 1988 to 1993, Professor Westerfield served as the chairman of the School’s finance and business economics department and the Charles B. Thornton Professor of Finance. He came to USC from The Wharton School, University of Pennsylvania, where he was the chairman of the finance department and member of the finance faculty for 20 years. His areas of expertise include corporate financial policy, investment management and analysis, mergers and acquisitions, and stock market price behavior. Professor Westerfield has served as a member of the Continental Bank trust committee, supervising all activities of the trust department. He has been consultant to a number of corporations, including AT&T, Mobil Oil and Pacific Enterprises, as well as to the United Nations, the U.S. Department of Justice and Labor, and the State of California.

Bradford D. Jordan is Professor of Finance and Gatton Research Fellow in the Carol Martin Gatton College of Business and Economics at the University of Kentucky. He has a long-standing interest in both applied and theoretical issues in corporate finance, and has extensive experience teaching all levels of corporate finance and financial management policy. Professor Jordan has published numerous articles on issues such as cost of capital, capital structure, and the behavior of security prices.

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Friday, July 31, 2009

Publication Manual of the American Psychological Association



American Psychological Association (APA) style is a widely accepted style of documentation, particularly in the social sciences. APA style specifies the names and order of headings, formatting, and organization of citations and references, and the arrangement of tables, figures, footnotes, and appendices, as well as other manuscript and documentation features. APA style uses the author-date style of parenthetical referencing, with such source citations keyed to a subsequent list of "References." Also known as the Harvard Style. The APA Publication Manual provides basic guidelines for documenting both print and electronic resources. The section on electronic resources is updated and supplemented by the APA Style Guide to Electronic References (APA, 2007). The sixth edition is to be published by the American Psychological Association in July 2009. It will offer new and expanded instruction on publication ethics, statistics, journal article reporting standards, electronic reference formats, and the construction of tables and figures

Product Description
The Publication Manual of the American Psychological Association" is the style manual of choice for writers, editors, students, and educators in the social and behavioral sciences. It provides invaluable guidance on all aspects of the writing process, from the ethics of authorship to the word choice that best reduces bias in language. Well-known for its authoritative and easy-to-use reference and citation system, the Publication Manual also offers guidance on choosing the headings, tables, figures, and tone that will result in strong, simple, and elegant scientific communication. The sixth edition offers new and expanded instruction on publication ethics, statistics, journal article reporting standards, electronic reference formats, and the construction of tables and figures. The sixth edition has been revised and updated to include: new ethics guidance on such topics as determining authorship and terms of collaboration, duplicate publication, plagiarism and self-plagiarism, disguising of participants, validity of instrumentation, and making data available to others for verification; new journal article reporting standards to help readers report empirical research with clarity and precision; simplified APA heading style to make it more conducive to electronic publication; updated guidelines for reducing bias in language to reflect current practices and preferences, including a new section on presenting historical language that is inappropriate by present standards; new guidelines for reporting inferential statistics and a significantly revised table of statistical abbreviations; and, new instruction on using supplemental files containing lengthy data sets and other media. This book includes significantly expanded content on the electronic presentation of data to help readers understand the purpose of each kind of display and choose the best match for communicating the results of the investigation, with new examples for a variety of data displays, including electro physiological and biological data. It offers consolidated information on all aspects of reference citations, with an expanded discussion of electronic sources emphasizing the role of the digital object identifier (DOI) as a reliable way to locate information. It features expanded discussion of the publication process, including the function and process of peer review. It contains a discussion of ethical, legal, and policy requirements in publication; and guidelines on working with the publisher while the article is in press. Key to this edition of the Publication Manual is an updated and expanded Web presence. Look up additional supplemental material keyed to this book. This book lets you test your knowledge of APA Style with a free tutorial on style basics. It lets you learn about the changes in the sixth edition with a free tutorial reviewing key revisions. Sign up for an on-line course to enrich and enhance your understanding of APA Style. Read the APA Style blog and share your comments on writing and referencing. Consult frequently asked questions to sharpen your understanding of APA Style. This title lets you examine additional resources on such topics as ethics, statistics, and writing. It lets you familiarize yourself with submission standards for APA books and journals.

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Friday, July 10, 2009

FE Review Manual: Rapid Preparation for the General Fundamentals of Engineering Exam by Michael R. Lindeburg PE



Product Description

The Best-Selling Book for FE (Fundamentals of Engineering) Exam Preparation
The FE ( Fundamentals of Engineering ) Review Manual gives you the power to pass the FE exam the first time. Designed to prepare you for the general FE exam in the least amount of time, this review manual provides you with a complete and comprehensive review of the topics covered on the FE exam. Diagnostic exams on 13 separate topics help you identify where you need the most review, and the chapters that follow each exam provide the information you need to get up to speed in those areas. Over 1,200 practice problems give you experience in solving exam-like problems, while you can use the realistic 8-hour practice exam to simulate the actual FE exam.
Everything You Need to Succeed on the FE/EIT Exam Over 1,200 practice problems, with step-by-step solutions 13 diagnostic exams help you to assess your strengths and weaknesses An 8-hour practice exam, with 180 multiple-choice questions SI units throughout, just like the exam 50 short chapters create manageable study blocks NCEES nomenclature and formulas Sample study schedule Exam tips and advice from recent examinees



From the Publisher
This manual is ideal for the engineering student or the practicing engineer who doesn't have much free time to devote to studying for the FE ( Fundamentals of Engineering ) exam. The text is short and to the point, providing basic theory and relevant formulas and data for each exam topic. Each chapter can be easily covered in an hour or two. This review, coupled with over 1,000 FE-style practice problems and a full-scale practice exam, offers all the preparation needed to pass the test. --This text refers to an out of print or unavailable edition of this title.

About the Author
Michael R. Lindeburg, PE ( Professionall Engineering) , is recognized among the engineering community as the leading authority on professional engineering licensing exam preparation. The author of many books on this subject, he has taught and supervised exam-review courses for over 25 years. He holds BS and MS degrees from Stanford University in industrial engineering. When not writing, he can be found hosting the "Licensing Exam Forum," an online bulletin board for FE and PE candidates. --This text refers to an out of print or unavailable edition of this title.


Sunday, June 14, 2009

Principles of Marketing, 12th Edition by Philip Kotler and Gary Armstrong



One of the best textbooks of marketing used in business schools

Product Description

The 12th edition of this popular text continues to build on four major marketing themes: building and managing profitable customer relationships, building and managing strong brands to create brand equity, harnessing new marketing technologies in the digital age, and marketing in a socially responsible way around the globe. Thoroughly updated and streamlined, Principles of Marketing tells the stories that reveal the drama of modern marketing, reflecting the major trends and forces that are impacting this dynamic and ever-changing field. Topics include: the marketing environment, managing information, consumer & business buyer behavior, segmentation, targeting, and positioning, branding strategies, distribution channels, advertising and sales promotion, direct marketing, and the global marketplace. An excellent tool for anyone in marketing and sales, whether self- or corporate- employed.



About the Author

As a team, Philip Kotler and Gary Armstrong provide a blend of skills uniquely suited to writing an introductory marketing text. Professor Kotler is one of the world’s leading authorities on marketing. Professor Armstrong is an award-winning teacher of undergraduate business students. Together they make the complex world of marketing practical, approachable, and enjoyable.



Philip Kotler is S. C. Johnson & Son Distinguished Professor of International Marketing at the Kellogg Graduate School of Management, Northwestern University. He received his master’s degree at the University of Chicago and his Ph.D. at M.I.T., both in economics. Dr. Kotler is author of Marketing Management (Prentice'Hall), now in its twelfth edition and the world’s most widely used marketing text book in graduate schools of business worldwide. He has authored dozens of other successful books and has written more than 100 articles in leading journals. He is the only three-time winner of the coveted Alpha Kappa Psi award for the best annual article in the Journal of Marketing.



Professor Kotler was named the first recipient of two major awards: the Distinguished Marketing Educator of the Year Award given by the American Marketing Association and the Philip Kotler Award for Excellence in Health Care Marketing presented by the Academy for Health Care Services Marketing. His numerous other major honors include the Sales and Marketing Executives International Marketing Educator of the Year Award; The European Association of Marketing Consultants and Trainers Marketing Excellence Award; the Charles Coolidge Parlin Marketing Research Award; and the Paul D. Converse Award, given by the American Marketing Association to honor “outstanding contributions to science in marketing. In a recent Financial Times poll of 1,000 senior executives across the world, Professor Kotler was ranked as the fourth “most influential business writer/guru” of the twenty-first century.



Dr. Kotler has served as chairman of the College on Marketing of the Institute of Management Sciences, a director of the American Marketing Association, and a trustee of the Marketing Science Institute. He has consulted with many major U.S. and international companies in the areas of marketing strategy and planning, marketing organization, and international marketing. He has traveled extensively throughout Europe, Asia, and South America, advising companies and governments about global marketing practices and opportunities.



Gary Armstrong is Crist W. Blackwell Distinguished Professor of Undergraduate Education in the Kenan-Flagler Business School at the University of North Carolina at Chapel Hill. He holds undergraduate and masters degrees in business from Wayne State University in Detroit, and he received his Ph.D. in marketing from Northwestern University. Dr. Armstrong has contributed numerous articles to leading business journals. As a consultant and researcher, he has worked with many companies on marketing research, sales management, and marketing strategy.

But Professor Armstrong’s first love is teaching. His Blackwell Distinguished Professorship is the only permanent endowed professorship for distinguished undergraduate teaching at the University of North Carolina at Chapel Hill. He has been very active in the teaching and administration of Kenan-Flagler’s undergraduate program. His administrative posts have included Chair of Marketing, Associate Director of the Undergraduate Business Program, Director of the Business Honors Program, and many others. He works closely with business student groups and has received several campus'wide and Business School teaching awards. He is the only repeat recipient of school’s highly regarded Award for Excellence in Undergraduate Teaching, which he has received three times. Professor Armstrong recently received the UNC Board of Governors Award for Excellence in Teaching, the highest teaching honor bestowed by the sixteen-campus University of North Carolina system.


Monday, June 8, 2009

How to Read Literature Like a Professor: A Lively and Entertaining Guide to Reading Between the Lines


May 2009
Bestselling Literature books on amazon.com

Product Description

What does it mean when a fictional hero takes a journey?. Shares a meal? Gets drenched in a sudden rain shower? Often, there is much more going on in a novel or poem than is readily visible on the surface -- a symbol, maybe, that remains elusive, or an unexpected twist on a character -- and there's that sneaking suspicion that the deeper meaning of a literary text keeps escaping you.

In this practical and amusing guide to literature, Thomas C. Foster shows how easy and gratifying it is to unlock those hidden truths, and to discover a world where a road leads to a quest; a shared meal may signify a communion; and rain, whether cleansing or destructive, is never just rain. Ranging from major themes to literary models, narrative devices, and form, How to Read Literature Like a Professor is the perfect companion for making your reading experience more enriching, satisfying, and fun.



About the Author
Tom Foster
is Professor of English at the University of Michigan, Flint, where he teaches classes in contemporary fiction, drama and poetry as well as creative writing and composition. He has written several books on twentieth-century British and Irish literature and poetry and lives in East Lansing, Michigan.


Thursday, June 4, 2009

Excuses Begone!: How to Change Lifelong, Self-Defeating Thinking Habits by Wayne W. Dyer




Product Description

Within the pages of this transformational book, Dr. Wayne W. Dyer reveals how to change the self-defeating thinking patterns that have prevented you from living at the highest levels of success, happiness, and health. Even though you may know what to think, actually changing those thinking habits that have been with you since childhood might be somewhat challenging.

If I changed, it would create family dramas . . . I’m too old or too young . . . I’m far too busy and tired . . . I can’t afford the things I truly want . . . It would be very difficult for me to do things differently . . . and I’ve always been this way . . . may all seem to be true, but they’re in fact just excuses. So the business of modifying habituated thinking patterns really comes down to tossing out the same tired old excuses and examining your beliefs in a new and truthful light.

In this groundbreaking work, Wayne presents a compendium of conscious and subconscious crutches employed by virtually everyone, along with ways to cast them aside once and for all. You’ll learn to apply specific questions to any excuse, and then proceed through the steps of a new paradigm. The old, habituated ways of thinking will melt away as you experience the absurdity of hanging on to them.

You’ll ultimately realize that there are no excuses worth defending, ever, even if they’ve always been part of your life—and the joy of releasing them will resonate throughout your very being. When you eliminate the need to explain your shortcomings or failures, you’ll awaken to the life of your dreams.



Excuses . . . Begone!



About the Author

Dr. Wayne W. Dyer is an internationally renowned author and speaker in the field of self-development. He is the author of more than 30 books, has created numerous audio programs and videos, and has appeared on thousands of television and radio shows. Wayne holds a doctorate in educational counseling from Wayne State University and was an associate professor at St. John’s University in New York.

Monday, June 1, 2009

Financial Management: Theory & Practice (with Thomson ONE - Business School Edition 1-Year Printed Access Card)




Product Description
Written for and praised by students just like you, FINANCIAL MANAGEMENT: THEORY AND PRACTICE
gives you relevant, practical, and easy-to-understand information covering all of the financial management topics you need to succeed in this course. Underlying theory is presented first in an accessible style and then followed by the practical application.

About the Author
Dr. Eugene F. Brigham
is Graduate Research Professor Emeritus at the University of Florida, where he has taught since 1971. Dr. Brigham received his M.B.A. and Ph.D. from the University of California-Berkeley and his undergraduate degree from the University of North Carolina. Prior to coming to the University of Florida, Dr. Brigham held teaching positions at the University of Connecticut, the University of Wisconsin, and the University of California-Los Angeles. Dr. Brigham served as president of the Financial Management Association and wrote more than the 40 journal articles on the cost of capital, capital structure, and other aspects of financial management. The ten textbooks on managerial finance and managerial economics that he authored or co-authored are used at more than 1,000 universities in the United States, and have been translated into 11 languages worldwide. He has testified as an expert witness in numerous electric, gas, and telephone rate cases at both federal and state levels. He has served as a consultant to many corporations and government agencies, including the Federal Reserve Board, the Federal Home Loan Bank Board, the U.S. Office of Telecommunications Policy, and the RAND Corporation. Dr. Brigham continues to teach, consult, and do research, as well as work on textbooks. He spends his spare time on the golf course, enjoying time with his family and dogs, and tackling outdoor adventure activities, such as biking through Alaska.

Mike Ehrhardt is a Professor in the Finance Department and is the Paul and Beverly Castagna Professor of Investments. He did his undergraduate work in Civil Engineering at Swarthmore College. After working several years as an engineer, he returned to graduate school and received an M.S. in Operations Research and a Ph.D. in Finance from the Georgia Institute of Technology. Dr. Ehrhardt taught extensively at the undergraduate, masters, and doctoral levels in the areas of investments, corporate finance, and capital markets. He has directed and served on numerous dissertation committees. He is a member of the team that developed and delivered the integrative first year of the MBA program. He was the winner of the Allen G. Keally Outstanding Teacher Award in the College of Business in 1989, the Tennessee Organization of MBA Students Outstanding Faculty member in 1998, the College of Business Administration Research & Teaching Award in 1998, and the John B. Ross Outstanding Teaching Award in the College of Business in 2003. Much of Mike's research is in the areas of corporate valuation and asset pricing models, including pricing models for interest-rate sensitive instruments. His work has been published in numerous journals, including The Journal of Finance, Journal of Financial and Quantitative Analysis, Financial Management, The Financial Review, The Journal of Financial Research, and The Journal of Banking and Finance. He is the author of The Search for Value: Measuring the Company's Cost of Capital, published by the Harvard Business School Press. He is a co-author of Financial Management: Theory and Practice, the market-leading MBA finance textbook, and Corporate Finance: A Focused Approach, a more focused textbook that can be covered in a single semester. Mike teaches in Executive Education Programs and consults in the areas of corporate valuation, value-based compensation plans, financial aspects of supply-chain management, and the cost of capital.

Thursday, May 28, 2009

The Official Guide for GMAT Review, 12th Edition


The Official guide book from the GMAT exam designer.
Contain with both math and verbal sections.
Including the essay writings.

Review
The Official Guide for GMAT Review, 12th Edition is the only book on the market written by the creators of the GMAT exam. Inside you’ll find more than 800 actual GMAT questions from previous tests with answers and detailed explanations. There’s also a grammar review, math review, actual essay topics, sample responses, and scoring information insights into the GMAT exam that debunk test-taking myths. Plus, use the diagnostic section to pinpoint your skill level and focus on the areas where you need the most help.

Product Description
A review guide for the GMAT, prepared by the creators of standardized exams, features previously administered exams for practice tests and more.

From the Back Cover

Trust the worldwide bestselling study guide to help you prepare for the GMAT!

Here's what you'll find inside the only book on the market written by the creators of the exam.


More than 800 actual questions from past GMAT tests—300 of which have never before been published
Full answers and detailed explanations for all questions

Grammar review covering concepts tested on the GMAT Verbal section

Comprehensive math review of the topics tested on the GMAT Quantitative section

Actual essay topics, sample responses, and scoring information

Questions organized in order of difficulty to save study time



Wednesday, July 30, 2008

Harvard Textbooks NO2:General Managers in Action


Editorial Reviews
Review"A clear, concise, common sense approach to the general manager in international business."--Henry A. Barber, III, Azusa Pacific University"New cases are appealing; old cases were excellent and remain so. The text's three new chapters are distinctive extensions of the first edition and open for the students three consequential vistas in general management."--J.C. Thompson, University of Connecticut"A very good book with excellent cases."--Wallace G. Lonergan, Albertson College of IdahoPraise for the first edition:"A first-class package, universally well-received by my students. The book is a first-rate piece of work. The chapters on the general manager are excellent, and my MBA and executive MBA students have found that they strike a very responsive chord. The collection of cases is outstanding--the prime reason I decided to change strategy after eight years of using my own 'set.' These cases really make it possible to cover a wide range of issues during a strategy course. The tapes are also first-rate and all the students found them to be extremely helpful in understanding process and outcome."--Peter Smith Ring, University of Minnesota, Twin Cities"An excellent book on the general management perspective [on] the complex issue of strategic management."--N. Venkatraman, Sloan School, Massachusetts Institute of Technology"The chapter 'Managing the Quality of Strategic Thinking' is a major contribution to the field not found in any competing text. That and the videos of CEOs commenting on the cases in a free exchange with Harvard students are unique and distinctive advantages that convinced me to adopt."--Jack Young, University of Colorado"An extraordinarily helpful book, integrating concepts, principles and cases."--Joseph C. Bentley, University of Utah"An excellent text utilizing current cases. Well-presented, easy to read, excellent."--Walter W. Smock, Rutgers University"Excellent cases covering the critical managerial junctions with videotape support."--Harry E. Stucke, Long Island University School of Business and Public Administration

Product Description

Revised and expanded to incorporate suggestions from MBA and executive education courses nationwide, the second edition of this remarkably successful textbook features new chapters on financial management, global management and Boards of Directors. Other chapters have been revised to include ethics, strategic alliances, and Europe 1992. Ten new cases for classroom discussion reflect the concerns of the revised text, exploring real situations where concepts can be tested and where the discovery of new ideas can take place. The popular set of videotapes included with the first edition have also been revised and updated. An essential textbook for business policy courses and general management programs, this volume also serves as a comprehensive reference for the active general manager.

About the Author

Francis Joseph Aguilar is at Harvard Business School.




Harvard Textbooks NO.1:INTERMEDIATE MICROECONOMICS Varian



Editorial Reviews
Book DescriptionUnrivaled in its unique combination of analytical rigor and accessibility, Intermediate Microeconomics: A Modern Approach has garnered one of the broadest adoption lists in the market. Now appearing in its Sixth Edition, Professor Varian's hallmark text is better than ever, featuring new treatments of game theory and competitive strategy, and a variety of new illustrative examples. Modern, authoritative, and above all crafted by an outstanding teacher and scholar, Intermediate Microeconomics, Sixth Edition will expand your students' analytic powers and strengthen their understanding of microeconomics.

About the Author
Hal R. Varian is Dean of the School of Information Management and Systems at the University of California, Berkeley. He also holds joint appointments in Berkeley's economics department and Haas School of Business. Professor Varian earned his S.B. from MIT, and his Ph.D. from Berkeley. He has taught at the University of Michigan, MIT, Stanford University, University of Siena (Italy), University of Stockholm, and Nuffield College at Oxford University. His graduate textbook, Microeconomic Analysis, is one of the most widely read graduate textbooks in economics. He is the co-author of a best-selling book on business strategy, Information Rules.